Social Media and Engineering

by Mike Thomas on April 12, 2007

in Uncategorized

YouTube is not really the first place you’d expect a government department to post research project results. Rather than presenting a dry, 500 page pdf research report for all the bridge enthusiasts to devour, (and yes they do exist!), the Washington State Department of Transport has found a novel way to present the findings of the $21,000 research project to simulate the failure of the 44 year old state Route 520 crossing over Washington Lake, east of Seattle.

The scenarios presented are strong winds and earthquake, click play to see their work…


[adsense:468x60:1:1]

[adsense:468x60:1:1]

The value in this presentation is that by using the latest graphical and design software and technology, researchers can bridge the gap (no appologies for the pun) between the science and the public or officials who need to make decisions based on the research results. But again, rather than offering just a powerpoint presentation to a boardroom full of officials, the team, obviously with consent from the WSDOT has posted it on YouTube, the world’s largest video sharing site.

At writing of this post about 100,000 people have viewed these simulations, and there have been 150 comments left on YouTube, not counting those left on sites with the video embedded on them. Now these are not all engineers, policy makers or necessarily technical people, but the point is thta it hardly matters. Interested people have been able to get an insight into the workings of a government department’s research. As a result, WSDOT has gained kudos and acknowledgment that they are on the modern edge of things internet and social.

There may be only one individual in the department that understands the power of YouTube and social media, but that’s all it has taken to get these great simulations out of the boardroom and into the public domain.

What graphical or presentation work of your company or department could be presented as a video on YouTube, or on Flickr (or even better Zooomr) as photos?

Story via ENR.com

Technorati Tags: , , , , , , , , , , , , ,

If you enjoyed this post, why not try these ones:

{ 2 comments… read them below or add one }

1 Laura Merritt 04.13.07 at 6:22 pm

Your comments state the Your comments state the simulations were posted to YouTube “with consent” from WSDOT. For the record, it was WSDOT who posted the simulations on You Tube. We began using YouTube during last winter’s snow storms to show the massive road-clearing efforts to share some great video that usually only we get to see. You might also be delighted to know there are many of us here who understand “the power of YouTube and social media.”

2 Mike 04.14.07 at 2:08 pm

Laura, thanks for clarifying

Laura, thanks for clarifying that, I must admit, I didn’t check the user… it says WSDOT in plain black and white.

For my readers, here’s a link to the page and other videos that they’ve posted, very cool!

WSDOT YouTube Page

Leave a Comment

You can use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Previous post: EMoms Advertising and Affiliate Week

Next post: Burning Off or Composting?