Consumer Choice, Market Forces and the Economy

It is really convenient as a society to assume that no action is required on the part of individuals to change their habits outside of market driven forces, but the economy (and associated markets) as we know it is a recent invention that has been fuelled by the very energy it seeks to control the sale of. Relying on consumer preferences in the markets to change energy consumption behaviour is like trying to steer an oil tanker by sticking your iPod into the wake as a rudder – the impetus is slow to react, and driven by selfish assumptions that believe that someone else is working to solve the problems. Is anyone actually working to solve problems, or are the agendas of each group getting in the way?

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Recession? What Recession? Let’s hear you say Recovery!

The media reporting on the state of the TSX is pitiful. Daily we hear either that it is rallying, or that some commodity or other is to blame for a slump. And every day, the pundits are able to tell another story, spin out another reason to bet your savings against the promise of growth. But the general feeling in the news rooms seems to be that the recession is over – don’t mix this up with unbridled optimism in the general public though. Governments would have to be getting nervous as their budgets show red for years to come, and the need to spend our way out of this mess is ingrained deeper with every cheque that is signed.

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